What each post brings to your site
LinkedIn, X or Instagram count the views of a post, not the visits it sends to your site or what those people do there. One line on the site and a tag on each link, and Analytics shows it post by post.
1. Plug in your site
In the web app, open Analytics, add your domain, and paste the line it gives you in the <head> of every page.
<script defer src="https://zenhook.dev/z.js" data-site="zs_your_site_key"></script>2. Tag the link of each post
utm_source names the network, utm_content names the post: one name per post. In the post or in its first comment, it counts the same.
https://example.com/?utm_source=linkedin&utm_content=launch-video3. Read the Campaigns list
On your site's page, under Sources, Campaigns shows one row per post: the network's icon, the post's name and its visitors. The list appears with the first tagged visit.
4. Count what matters
Send an event where the action happens, then pick it in Manage goals. Each row of Campaigns gains its rate: you see which post brings people who sign up, not only visitors.
window.zenhook?.track("signup")Good to know
- The link must land on a page of your site, where the line is. A store page cannot carry it: link to your site, and from there to the store.
- Same network and same name, same row. Keep names short and lowercase: launch-video, demo-gif.
- A link with no tag still counts, but every post then mixes into one source.